Haifa at Expo GreenTech Americas 2025: Empowering Growers with Innovation and Commitment

Date

Haifa Mexico proudly participated in Expo GreenTech Americas 2025, held from March 24 to 26 in Querétaro, México. As the only international horticulture technology platform in Latin America focusing on controlled environment agriculture, the exhibition provided a powerful gateway for Haifa to connect with industry leaders, explore new opportunities, and introduce our latest solutions tailored to meet the evolving needs of growers across the region.

A Platform for Growth and Innovation

This year’s event hosted 223 exhibitors and welcomed over 3,700 visitors, including greenhouse growers, agri-business professionals, technical specialists, and commercial teams. Haifa’s 24 m² stand stood out with a vibrant presentation of cutting-edge products designed to boost crop productivity, improve plant resilience, and support sustainable agriculture.

Highlighted products included:

These innovations drew strong interest from visitors seeking practical, reliable solutions to maximize their greenhouse potential.

Listening, Learning, and Expanding Access

Beyond showcasing products, we used the opportunity to engage directly with growers and understand their challenges. One impactful moment involved a grower from a region currently not covered by Haifa’s distribution network. Moved by the grower’s need for high-quality plant nutrition solutions, the Haifa team immediately committed to working with their local distributor to develop a plan to serve this region — a clear demonstration of Haifa's responsiveness and care for grower success.

A Strategic Step Toward a Sustainable Future

Haifa’s participation in GreenTech Americas reinforced our core values of Innovation, Impact, and COMPASSion. By aligning with one of the region’s most influential agri-tech exhibitions, we advanced our mission to make high-quality plant nutrition accessible, sustainable, and effective.

This successful presence not only strengthened Haifa’s brand visibility in Latin America but also deepened our connection with the agricultural community, ensuring that more growers have access to the right tools and knowledge for thriving, resilient crops.

Report by Tania Revilla Godoy